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What's often not highlighted in these cases is the monetary value of such a breach.
Many would argue that having an email address and the associated data might be of little value.
The 14 largest Megachurches in the world range from the Lakewood Church in Houston Texas (45,000 Members) to the Yoido Church in Seoul Korea (253,000 Members). It is comforting to note that the pastors of only two of these churches were members of Adult Friend Finder, (the online dating service and swinger personals community website for Friend Finder, Inc.), and both were searching for anonymous gay hookups. Of the fortune 500 corporations, fewer than 1,420 executives (directors, VPs and above) were members of Adult Friend Finder.
Of the 535 members of congress, only 16 Congressmen and two Senators were members of this adult website. Another 230,000 or so rank and file employees of fortune 500 companies were also members – following in the footsteps of their admired superiors no doubt. Of the 2,400,000 odd employees of the Federal Government, we find a measly 120,000 or so who were members. When I tell you, however, that over 90 percent of all these members accessed the website, perused photographs (mostly naked or semi-naked), sent texts and emails and shared fascinating sexual fantasies with uncountable numbers of people while on the job and while using government or corporate computers, you might raise an eyebrow or two.
Another possible mechanism could have been hijacking ssh keys from a compromised admin account or github, but those tend to be secondary in most cases.
Either way, the database dump itself is 570 megabytes, and assuming the data was exfiltrated in a few large transactions, it would have been very noticeable on a network level.
This was absolutely not the first hack of Adult Friend Finder.
Its corporate headquarters are located in Boca Raton, Florida, with additional offices in California, New York, and Taiwan.
The company primarily deals in adult entertainment, online dating, and social networking services.
ROR[RG] insisted that Adult Friend Finder (the company) owed a friend of his nearly a quarter of a million dollars.
He wanted his friend to get paid, so he went public.